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142,000 subscribers from companies like Google, Sequoia Capital, and Amazon Ventures.

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Austin Startups

Everything Austin, TX entrepreneurs
Matthew Gonzales appbackr
Highly respected in his field and a frequent speaker at many top level conference where I've witnessed standing room only time after time. He is a master at explaining search in ways that even the most novice students get it.
Antoinette (Rodriguez) RosenbergGather'd Market
Paul - Thanks again for joining the bootcamp last week. It was extremely helpful to hear your framework and apply it to my business. I started drafting a pitch deck a few months ago. Everything about it felt wrong, but I wasn't sure why. It wasn't until your session that it clicked and I knew instantly what was missing. I was telling the wrong story for that particular audience. Just wanted to say thank you again for making fundraising feel accessible to new founders.
Emily Roccheggiani Adyen
I pulled him into practically every B2C strategy meeting with portfolio companies at the Austin Technology Incubator. Paul is a rare breed of marketers who understands the entire value chain of marketing.
Mike MillardMassChallenge
Someone who leads by example well, he cares, he cares about startups, he cares about people, innovation, and he has an amazing mind, and I'm blessed that I know him and that he makes me better at what I do, so thank you Paul.

Paul O'Brien

Venture capital and media innovation.

Innovative companies, collaboration, and education in entrepreneurship and funding, moves venture capital. Let's talk.

Where in particular I fit it?  I started MediaTech Ventures which develops, for companies and the broader economy, innovations in media, incubators, local economies of scale, partnerships, and the effective use of technologies that result in successful ventures.

An example of that?  I'm the voice behind "Texas startups" and the region being a now and future hub for programs such as Founder Institute and Mass Challenge, as well as a focus from startup investors throughout the world.

One on one, I provide cities with a framework of economic development, help companies foster innovation, guide startups to capital, and foster investment in entrepreneurship.

  • in Advertising, Insights / Research, Startups

    Why a Competitive Analysis is a First Step as a Founder

    There is a trick to entrepreneurship, to starting a venture, that no one really ever talks about. Not sure why they don’t talk about it… perhaps because they don’t understand how to do it… perhaps because everyone is selling something… perhaps because they’ve hired help and it sucked… regardless, I’m going to let you in...
  • in Advertising, Startups

    The Funding Flywheel

    Businesses and startup founders learn early of a critical methodology in sales referred to as a funnel. Developing products and services, marketing is the process therein by which organizations get to know potential customers and then profile people so as to better understand the needs and motivations.  The goal, of course, being the conversion of ...
Johnny KellyJ9 Partners
Few better returns on investment for Austin startups than hiring SEO'Brien. If I saw "we're going to allocate 10% of raise to hire Paul..." in "Use of Funds" in early-stage capital raise I would be way more inclined to invest.
Jeffrey SchwartzLoop & Tie
Paul has the great ability to juggle 8 balls at once and is a jack of all trades. He is not only helpful on everything related to press, PR, marketing and social media, but has also added value by providing strategic direction/advice and even gets his hands dirty with technical development. He can be relied upon as a trusted partner and project manager.

working with paul3 fundamentals

Let's start with a chat and some advice....

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Market Intelligence

Know your market to direct a startup or corporate initiative by managing your place, positioning, price, and performance. Let's work through everything from analytics to KPIS.

Growth & Scale

Customers and investors seek value and organizations have to ask themselves if the are selling or fulfilling. Growth today is a matter of scale; multipliers that foster the right road map, programs, campaigns, and methods to queue demand.

Technology & Capital

Marketing brings resources to bear; managing your product roadmap, developing tools, designing and building your website, and serving investors as customers, attracting the capital you need to succeed.

Here for SEO?Everything you need to know...

Before you start

Search Engine Optimization is a practice, not a tactic. Learn why here

What to know

You can do it yourself. There are 8 steps. Here they are...

How to explain

Think about a library. Your site is a book. Learn what matters here

Serial Startup Executive, CMO, Scale Architect, Innovation Junkie, VC Developer
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